South Africa is currently experiencing its worst drought in 30 years. With 2.7 million households affected, four of the country’s nine provinces have been declared disaster areas. As part of our social outreach programme we teamed up with the Gift of the Givers Foundation to collect and distribute water to communities most in need.
Gift of the Givers is a foundation that provides disaster relief across the African continent. Their projects focus on health, education, feeding schemes and agricultural sustainability, to name a few.
In order to provide rural communities with access to running water, the foundation sinks boreholes throughout Africa. They also provide water purification tablets to those who do not have access to clean, running water.
At 1st Contact, we believe that it’s important to be socially responsible and we encourage our staff to take part in uplifting local communities. Our Social Responsibility Committee works to raise awareness around issues affecting those communities and to lend a helping hand.
During February, the committee challenged our South African office to collect sealed five litre water bottles to donate to Gift of the Givers. Teams were pitted against each other in a competition to see who could bring in the most water, with 1st Contact pledging to match and donate the monetary equivalent of the water collected.
By the end of the month, we had collected an incredible 449 bottles, or 2245 litres, of water. Our Accounting team won convincingly, collecting 290 bottles.
Gift of the Givers kindly collected the water from our offices at the close of the competition. The water was distributed in Ilingelethu, Malmesbury, an agricultural area in the Western Cape which has been badly affected by the drought.
In March, we will be collecting canned dog and cat food which will be donated to local animal shelters.